Shelburne Gateway

Shelburne Gateway

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A loyalist community

In consideration of the challenges presented, we proposed a sequence of four components to help encourage visitors to visit the town centre and clarify their directional route. The system thus far consists of a community identification sign located along the 100-series highway to identify an appropriate exit; enticement signage in the form of banners; a gateway sign that includes directional information; and assurance signs to lead visitors to the downtown and historic waterfront districts.

Future projects may seek to integrate with, or complement this system by introducing parking directional information, pedestrian oriented wayfinding, and or interpretive elements.

STATUS

2014–15

TYPE

place brand, wayfinding

CLIENT

Town of Shelburne

www.town.shelburne.ns.ca/

LOCATION

Shelburne, Nova Scotia

POPULATION

1,686 (2011)

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GATEWAY The gateway sign welcomes and directs visitors at a key junction leading to the town.

GATEWAY
The gateway sign welcomes and directs visitors at a key junction leading to the town.

GATEWAY The gateway sign is internally illuminated to light the town name and highlight the flag motif.

GATEWAY
The gateway sign is internally illuminated to light the town name and highlight the flag motif.

TRAIL BLAZER From the gateway into the town center, the visitor will be directed by a series of trailblazer signage.

TRAIL BLAZER
From the gateway into the town center, the visitor will be directed by a series of trailblazer signage.

We have been receiving a great many positive comments and look forward to the [full] spring roll out.
— Darren Shupe, Manager of Community and Economic Development

CREDIT

Photo credits (from top): banner, © Wally Hayes, courtesy of Tourism Nova Scotia; all others, © John deWolf, Form:Media.